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Hey! How About ETSU For the American Athletic Conference?

Marky Billson
6 min readNov 2, 2021

Note- this article was written on Sept. 23, 2021, revised on October 7, and submitted twice to a local newspaper, who then ignored it. I’ll let you decide if you feel it would be worthy of publication. Since it was written, the American has added six new teams and a trickle down effect has matriculated throughout the Group of Five with numerous universities joining new FBS conferences. Just not ETSU . . . yet.

When East Tennessee State returned to the Southern Conference in 2014, their overall athletic brand improved.

No longer were the Buccaneers competing against opponents with little identity and perhaps even less talent, but they were able to play familiar and competitive programs in both basketball and football and compete for championships in both sports.

By moving to the SoCon, ETSU had moved up in the world of NCAA Division I college athletics.

Now there may be the opportunity to move up again. With the University of Texas and Oklahoma moving from the Big 12 Conference to the Southeastern, a trickle-down effect resulted in Brigham Young, Cincinnati, Houston, and Central Florida (UCF) joining the retooled Big 12, thus increasing these universities’ revenues, exposure, and opportunity to play for major football bowl games and championships.

Fans as young as middle age will recall when UCF and ETSU were considered equals in the world of college athletics. The Golden Knights traveled to Johnson City for a…

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Marky Billson
Marky Billson

Written by Marky Billson

Innovative sports media personality.

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